WEBVTT 00:00:00.240 --> 00:00:04.820 It's the 400th episode of The Audacity to Podcast, so I want to address the fundamental 00:00:05.140 --> 00:00:08.920 and sometimes contentious question, what's a podcast anymore? 00:00:15.780 --> 00:00:20.500 Whether this is your first episode or your 400th that you're listening to, thank you 00:00:20.500 --> 00:00:22.760 for joining me for The Audacity to Podcast. 00:00:23.040 --> 00:00:23.900 I'm Daniel J. Lewis. 00:00:24.460 --> 00:00:28.680 This fundamental question has been challenged and even abused. 00:00:29.080 --> 00:00:30.460 What's a podcast anymore? 00:00:31.060 --> 00:00:35.100 There's plenty of misinformation and disinformation out there about what a podcast is. 00:00:35.660 --> 00:00:38.880 My efforts to set the definition straight may be fruitless, 00:00:39.300 --> 00:00:43.400 but there's more to consider here than only the meaning of the word. 00:00:43.740 --> 00:00:48.000 That's why I want to set aside this special 400th episode of The Audacity to Podcast 00:00:48.480 --> 00:00:51.440 to address this fundamental question. 00:00:51.620 --> 00:00:54.720 Because how we answer this question, what's a podcast, 00:00:54.780 --> 00:01:01.520 will affect the future of our content and even of the whole podcasting industry. 00:01:02.020 --> 00:01:04.360 So I am planting my flag on this hill. 00:01:04.400 --> 00:01:07.060 And if you want to plant your flag on this hill too, 00:01:07.380 --> 00:01:08.920 or review the notes for this episode, 00:01:09.220 --> 00:01:12.480 they are a simple tap or swipe away inside your podcast app 00:01:12.640 --> 00:01:16.500 or at TheAudacitytoPodcast.com/definition. 00:01:17.680 --> 00:01:21.020 First, the definition of a podcast. 00:01:21.740 --> 00:01:24.180 There are multiple uses for the word podcast. 00:01:24.600 --> 00:01:29.100 It is both a noun and a verb, but let's focus on the verb form. 00:01:29.360 --> 00:01:35.400 For an up-to-date definition, look at WhatsaPodcast.com, which is a collaboration I started with Todd 00:01:35.560 --> 00:01:37.880 Cochran and some other podcasting industry experts. 00:01:38.280 --> 00:01:41.980 So here's that definition as of July 27th, 2025. 00:01:42.900 --> 00:01:49.820 A podcast is a series of episodic audio or video content that is downloadable on demand 00:01:50.160 --> 00:01:53.840 via an RSS, really simple syndication, feed. 00:01:53.880 --> 00:02:00.000 and that's it. That has been worded slightly differently over the years, but this is the core 00:02:00.070 --> 00:02:08.360 of the definition. A podcast is really a label for content distributed in a specific way. Adam Curry, 00:02:08.530 --> 00:02:14.080 the co-creator of podcasting, the podfather himself, even recently said in an episode of 00:02:14.080 --> 00:02:20.759 the Podcasting 2.0 show that he would be fine if we define podcasts as only audio. Now, I would 00:02:20.780 --> 00:02:27.220 accept that in that definition too, since YouTube pretty much killed video podcasting. And the why 00:02:27.420 --> 00:02:33.060 and how of that and video podcasting are topics for a different discussion that I'll address in 00:02:33.060 --> 00:02:38.460 a future episode, maybe even the next episode. And as a noun, some people even use the word 00:02:38.810 --> 00:02:45.059 podcast to refer to individual episodes of a podcast, almost like an abbreviation, albeit 00:02:45.080 --> 00:02:51.540 somewhat ambiguous. For example, someone might say, in my last podcast, or listen to this week's 00:02:51.860 --> 00:02:58.260 podcast, or in this podcast I talk about, and in each of these cases, they're really referring to 00:02:58.620 --> 00:03:07.060 specific episodes, but not completely separate podcasts, which would be a series of episodic 00:03:07.280 --> 00:03:13.039 content. But for clarity, I recommend using the word podcast to refer only to the collective 00:03:13.060 --> 00:03:20.380 series and not to the individual episodes. There have been other attempted definitions of a podcast. 00:03:21.040 --> 00:03:27.020 Ask average people to define a podcast and you'll get a variety of responses, usually similar to 00:03:27.500 --> 00:03:35.200 one of the following. A podcast is an interview show or any audio on the internet or a podcast is 00:03:35.680 --> 00:03:43.020 only audio shows or it's an independently created audio or video content or a show of some sort 00:03:43.040 --> 00:03:46.860 that's not syndicated through terrestrial broadcasting or paid streaming platforms, 00:03:47.440 --> 00:03:49.220 or my favorite one to laugh at, 00:03:49.580 --> 00:03:55.660 is anything on YouTube where you can see multiple people talking into visible microphones. 00:03:58.560 --> 00:04:02.820 That production aside, at Podcast Movement Evolutions 2025, 00:04:03.460 --> 00:04:06.500 Dan Granger, along with Veritone One and Oxford Road, 00:04:06.800 --> 00:04:11.900 conducted some research surveys of audiences and then came up with the following definition 00:04:11.920 --> 00:04:14.960 that they're putting forth as what a podcast is. 00:04:15.080 --> 00:04:16.140 And that is, quote, 00:04:16.680 --> 00:04:20.640 an audio-driven, on-demand program rooted in the spoken word, 00:04:21.040 --> 00:04:23.180 typically episodic and conversational. 00:04:23.580 --> 00:04:26.140 Podcasts cover wide-ranging themes and formats. 00:04:26.460 --> 00:04:29.640 They are accessed via open RSS feeds 00:04:30.000 --> 00:04:32.280 or other distribution platforms 00:04:32.760 --> 00:04:34.600 and often supplemented by video. 00:04:35.160 --> 00:04:35.460 Okay. 00:04:36.100 --> 00:04:37.660 And then for video podcasts, 00:04:37.660 --> 00:04:39.240 they build on top of that definition, 00:04:39.680 --> 00:04:45.840 saying then, video podcast is an episodic or on-demand program rooted in the spoken word 00:04:46.050 --> 00:04:52.120 where synchronized visuals meaningfully shape the experience. Now credit to them, I do like how 00:04:52.480 --> 00:05:00.000 they try to define the experience of a podcast. And I admire that and appreciate, applaud that, 00:05:00.080 --> 00:05:07.900 that's great. But in their definition, it's that part of their definition, other distribution 00:05:07.920 --> 00:05:17.560 platforms. That actually undermines the definition because other can mean any. So by their definition 00:05:17.780 --> 00:05:23.180 and some derivatives I've seen recently, audiobooks are now podcasts. YouTube is now 00:05:23.480 --> 00:05:30.080 podcasts. Netflix, Hulu, Disney+, Apple TV+, Amazon Prime are now podcasts. Random apps with audio 00:05:30.300 --> 00:05:37.880 are now podcasts. It's kind of the Oprah of definitions. You are a podcast and you are a 00:05:37.900 --> 00:05:45.020 and you are a podcast. Everybody's a podcast. But what's wrong with redefining what a podcast is? 00:05:45.590 --> 00:05:52.580 I think that by attempting to redefine podcast, Veritone One and Oxford Road and anyone else in 00:05:52.580 --> 00:05:59.560 this kind of boat are actually, perhaps unintentionally, erasing what a podcast is. 00:06:00.170 --> 00:06:06.680 With their definition, almost anything could be a podcast now, which means nothing is specifically 00:06:06.700 --> 00:06:12.760 a podcast. Thus, with a more inclusive, quotation marks around that, definition, 00:06:13.240 --> 00:06:20.120 what makes one YouTube video a, quote, podcast, unquote, but not another one? Or imagine a world 00:06:20.340 --> 00:06:26.100 where podcast was universally redefined to include all these types of audio and video content on the 00:06:26.280 --> 00:06:32.580 internet, then we would need a new term to label the shows that are distributed only via RSS, 00:06:32.980 --> 00:06:38.860 which by nature is open. I've heard some people say open podcasting and RSS podcasting, but 00:06:39.280 --> 00:06:47.460 those sound weird to me and redundant. Podcasting is by nature open and based on RSS. So there's not 00:06:47.540 --> 00:06:54.480 much different about those redundant terms from saying ATM machine, which is automated teller 00:06:54.680 --> 00:07:00.340 machine machine or PIN number, personal identification number number, and please RSVP. 00:07:00.780 --> 00:07:04.900 RSVP, by the way, is French and it's short for respondez sifuple. 00:07:05.540 --> 00:07:06.080 Pardon my French. 00:07:07.560 --> 00:07:12.380 So this phrase translates to please, please respond or please respond, please. 00:07:13.280 --> 00:07:13.800 It's redundant. 00:07:14.300 --> 00:07:18.860 And a fun aside, I sometimes like to make fun of those kinds of redundancies by jokingly 00:07:19.360 --> 00:07:25.800 saying different ones and emphasizing them like as ASAP as possible and for your FYI. 00:07:26.200 --> 00:07:26.640 Try it sometime. 00:07:26.760 --> 00:07:27.800 It's fun for the whole family. 00:07:28.220 --> 00:07:34.500 But that's what you run into when you start trying to add other terms on top of podcasting 00:07:34.500 --> 00:07:41.000 that are already implied in the word, or at least the word as it should be defined right 00:07:41.220 --> 00:07:43.060 now, or as I'm saying it should be defined. 00:07:43.580 --> 00:07:44.380 And consider this. 00:07:45.020 --> 00:07:48.900 True podcast distribution and consumption are unique. 00:07:49.660 --> 00:07:54.660 The distribution and consumption styles for podcasts are radically different from other 00:07:54.820 --> 00:07:55.060 media. 00:07:55.540 --> 00:08:02.460 Nearly all other content is built around centralized consumption and centralized distribution. 00:08:03.160 --> 00:08:06.700 For example, you can only stream Stranger Things on Netflix. 00:08:07.460 --> 00:08:10.760 Most content on YouTube is available only through YouTube, 00:08:11.340 --> 00:08:15.680 and other movie and show licensing deals limit how you can watch or acquire them. 00:08:16.160 --> 00:08:19.900 While your podcast gets centrally distributed through your RSS feed, 00:08:20.220 --> 00:08:24.120 you can take that content to almost any hosting provider. 00:08:24.480 --> 00:08:34.240 You could even download the RSS feed code as an XML file and host it on a web server or file serving service, even though that's usually not a good idea. 00:08:34.740 --> 00:08:40.800 So the distribution is completely portable and it's invisible to your audience. 00:08:41.539 --> 00:08:51.200 Your audience doesn't know if you're hosting your RSS feed and your media with Libsyn or Captivate or Blueberry or self-hosting it, managing it through WordPress or anything like that. 00:08:51.300 --> 00:08:52.020 They don't know that. 00:08:52.130 --> 00:08:52.780 They don't care. 00:08:52.870 --> 00:08:54.580 They don't need to know or care. 00:08:55.040 --> 00:08:58.740 You might know or care in this case because you are a podcaster, so you want to know what 00:08:58.940 --> 00:09:00.660 other podcasters are doing or what I'm doing. 00:09:01.160 --> 00:09:05.280 But your audience probably doesn't care unless your audience is also an audience of podcasters. 00:09:05.820 --> 00:09:09.280 But consumption is where podcasts excel here. 00:09:09.800 --> 00:09:16.060 There are hundreds of podcast apps, nearly all offering the same catalog of podcasts. 00:09:16.480 --> 00:09:31.220 And even if a podcast isn't searchable within that app's catalog, nearly all podcast apps allow you to manually follow on RSS feed, often then bypassing any kind of corporate or government control of the podcast consumption experience. 00:09:31.660 --> 00:09:40.300 And yes, there are some exceptions here, whether that be corporate firewalls, country firewalls, or certain things that apps might do or limit. 00:09:40.580 --> 00:09:46.840 But in general, you have a lot more freedom and the consumption is radically decentralized. 00:09:47.500 --> 00:09:52.620 And that's unique because podcasts can automatically download in the background. 00:09:52.880 --> 00:09:56.600 They can be consumed anywhere you can take your podcast app. 00:09:56.980 --> 00:10:01.540 On a boat, on a train, in a car, on a plane, mowing the yard, doing the dishes, even on 00:10:01.540 --> 00:10:03.820 the job or anywhere your audience wishes. 00:10:04.260 --> 00:10:10.200 Podcasts are the green eggs and ham of media or the 800-pound gorilla of media. 00:10:10.620 --> 00:10:13.760 800-pound gorilla eating green eggs and ham, if you will. 00:10:14.240 --> 00:10:20.260 Other than audiobooks, no other media can be consumed so freely and portably. 00:10:20.700 --> 00:10:25.900 I'd even say that audiobooks can't be consumed freely, even though they can be consumed 00:10:26.240 --> 00:10:26.460 portably. 00:10:26.960 --> 00:10:30.720 So then we have to think about how language works. 00:10:31.470 --> 00:10:37.000 And the issue does come up of a strict definition versus a usage description. 00:10:37.660 --> 00:10:40.980 I remember an episode of Grammar Girl's Quick and Dirty Tips to Better Writing, 00:10:41.460 --> 00:10:46.620 full title there, by the way, in which Mignon Fogarty interviewed an editor for Dictionary.com. 00:10:46.980 --> 00:10:53.040 He said that oftentimes their job is to record how people are using a word, 00:10:53.340 --> 00:10:56.000 which is not always in line with its literal meaning. 00:10:56.540 --> 00:11:03.180 but they do that so that other people can understand the usage of the word. And I thought 00:11:03.200 --> 00:11:09.720 that was profound. Yes, the meanings of some words change over time based on usage and sometimes 00:11:10.020 --> 00:11:16.620 people need to know how is this word being used even though I know what that word means. How do 00:11:16.760 --> 00:11:21.679 you mean it when you use it that way? I do not think it means what you think it means. Here are 00:11:21.700 --> 00:11:27.000 examples to illustrate this. In the first popular English translation of the Bible, the King James 00:11:27.280 --> 00:11:34.080 Version, God tells Adam and Eve in Genesis 1.28 to replenish the earth. Some people have tried to 00:11:34.110 --> 00:11:40.300 use that to say Adam and Eve had to repopulate the earth after it was once populated, something bad 00:11:40.600 --> 00:11:45.280 happened, and now they have to repopulate it. There are all kinds of theological implications 00:11:45.580 --> 00:11:50.660 of that. I won't get into here. It's not relevant. But back when the King James Version was released, 00:11:50.720 --> 00:12:00.720 the word replenish meant to fill, but now it means to refill. And there is no word plenish. 00:12:00.810 --> 00:12:07.240 It's just replenished. And that now means to fill the meaning of the word changed. Or here's another 00:12:07.380 --> 00:12:12.000 example. And this one was a little embarrassing. When I hosted a podcast about the TV show Once Upon 00:12:12.030 --> 00:12:18.639 a Time, I had a funny realization about something I didn't know while we were live streaming our 00:12:18.660 --> 00:12:22.940 podcast recording. What happened is that one of the characters in the show said a magical town 00:12:23.300 --> 00:12:31.640 was, quote, lousy with magic, unquote. And I took that and the context to mean horrible with magic. 00:12:32.160 --> 00:12:39.100 And I prepared a whole theory and explanation around that line. But that's when I learned, 00:12:39.540 --> 00:12:48.280 live in the podcast, that the word lousy can also mean infested. And that, rather to my embarrassment, 00:12:48.340 --> 00:12:54.160 completely changed the meaning of the dialogue and invalidated a point I was trying to make. 00:12:54.860 --> 00:12:58.680 So it is a fair point that the meanings of words change with usage, 00:12:59.160 --> 00:13:04.080 sometimes by irony. For example, it was a wicked delicious cake or the baddest car. 00:13:04.460 --> 00:13:11.380 And sometimes they change by cultural use. But I think there are some definitions that should not 00:13:11.560 --> 00:13:17.940 be changed because it would muddle the meaning, ignore reality, invalidate or even erase hard work. 00:13:18.280 --> 00:13:25.220 and is often outright unnecessary because other words already exist to serve those alternative 00:13:25.500 --> 00:13:31.600 needs. We don't need to redefine podcast to include every media because we already have a 00:13:32.090 --> 00:13:39.220 perfectly good term, show, S-H-O-W, in case you didn't know how to spell it. There are Netflix 00:13:39.580 --> 00:13:45.100 shows, television shows, radio shows, live shows, YouTube shows, and more. But by the way, 00:13:45.400 --> 00:13:48.440 please don't say podcast show because that is redundant. 00:13:48.810 --> 00:13:53.120 The word show is implied inside of the meaning of the word podcast, 00:13:53.460 --> 00:13:55.060 almost any way that you define podcast. 00:13:55.430 --> 00:13:57.280 So it is redundant to say podcast show 00:13:57.810 --> 00:14:02.160 unless you mean show in one of the alternative meanings. 00:14:02.520 --> 00:14:06.420 Like, for example, the live event, the London podcast show, 00:14:06.860 --> 00:14:09.780 in which the word show meant more like convention or conference. 00:14:10.280 --> 00:14:13.580 Or if you want your head to spin on this one, 00:14:13.820 --> 00:14:21.500 You could be technically correct to say the, The Audacity to Podcast show, but I wouldn't 00:14:21.800 --> 00:14:23.520 recommend even saying that. 00:14:23.520 --> 00:14:26.740 I don't say that either, even though it's technically correct. 00:14:27.360 --> 00:14:28.500 Just maybe avoid that. 00:14:29.180 --> 00:14:34.300 I've heard some people complain that maintaining a strict definition of the word podcast is 00:14:34.980 --> 00:14:38.380 introducing some sort of gatekeeper in podcasting. 00:14:38.720 --> 00:14:44.440 They might make the case that it's demeaning or non-inclusive to tell someone they're not 00:14:44.740 --> 00:14:49.800 creating a real podcast because their content is only on YouTube or whatever proprietary 00:14:50.120 --> 00:14:55.220 platform that is, or that in order to be a podcast, you have to do these certain things. 00:14:55.380 --> 00:14:58.040 But I don't think that's the case at all. 00:14:58.100 --> 00:14:59.180 I don't see it as demeaning. 00:14:59.440 --> 00:15:05.040 Instead, maintaining clear constraints to the meaning can actually be empowering for 00:15:05.160 --> 00:15:05.300 people. 00:15:05.560 --> 00:15:11.100 Consider someone who publishes their content only on YouTube and you tell them about podcasting, 00:15:11.270 --> 00:15:17.800 you suddenly open a whole new world of opportunities for them. Instead of being 00:15:18.250 --> 00:15:24.140 only on one platform, you're helping them to see that they can be in hundreds of different 00:15:24.350 --> 00:15:29.280 podcast apps, often free from distracting algorithms, connectivity requirements, or 00:15:29.700 --> 00:15:35.520 corporate or government censorship. They can reach more people with their content if they distribute 00:15:35.540 --> 00:15:39.520 also as a podcast, a real podcast, that is. 00:15:39.750 --> 00:15:43.440 It's kind of like if all someone knew of meat was hot dogs 00:15:43.570 --> 00:15:46.980 and they considered that to be the definition of meat. 00:15:47.350 --> 00:15:53.200 But then you introduce them to juicy hamburgers, crispy bacon, tender steaks, 00:15:53.600 --> 00:15:57.160 seasoned jerky, smoked brisket, I'm so sorry if you're a vegetarian, 00:15:57.560 --> 00:16:00.360 grilled fish, fried chicken, and more. 00:16:00.710 --> 00:16:04.440 Do not expanding their understanding of a word. 00:16:04.860 --> 00:16:09.460 You're changing their worldview on meat and on food. 00:16:10.200 --> 00:16:17.400 That's what it's like if you maintain constraints on what the word podcast means and includes. 00:16:17.940 --> 00:16:19.420 It's actually not a constraint. 00:16:20.140 --> 00:16:24.620 It's an expansion of people's knowledge, their worldview on it. 00:16:25.020 --> 00:16:30.120 And if you do it well and positively, not passive-aggressively or insultingly, 00:16:30.600 --> 00:16:37.500 you can really help them do much more and maybe even relieve them from some stress if they feel 00:16:37.660 --> 00:16:44.900 like a podcast means high production value in video on YouTube and you help them understand, 00:16:45.100 --> 00:16:50.580 no, actually, it can mean an audio podcast. And that, in fact, podcasting is primarily done 00:16:50.640 --> 00:16:57.180 through audio, which is much easier, much cheaper to do. And you can get in hundreds of podcast apps 00:16:57.180 --> 00:16:59.080 by doing an audio podcast. 00:16:59.660 --> 00:17:01.880 And that's what we call a real podcast 00:17:02.400 --> 00:17:03.840 powered by an RSS feed. 00:17:04.160 --> 00:17:05.339 So you're helping them, 00:17:05.760 --> 00:17:07.620 maybe even relieving them from some stress. 00:17:08.260 --> 00:17:09.180 So now it comes to you. 00:17:09.800 --> 00:17:12.140 Should you really call your content a podcast? 00:17:12.819 --> 00:17:14.699 You can probably anticipate where I'm going with this. 00:17:15.100 --> 00:17:16.079 I've said for many years, 00:17:16.420 --> 00:17:18.240 especially in episode 184, 00:17:18.780 --> 00:17:20.240 11 years ago, back in 2014, 00:17:20.959 --> 00:17:22.600 that although I think we should maintain 00:17:22.780 --> 00:17:24.339 the definition of a podcast 00:17:24.760 --> 00:17:26.579 similar to what I've shared in this episode, 00:17:26.780 --> 00:17:33.320 and on WhatsaPodcast.com, we should not limit ourselves and our content by calling them 00:17:33.740 --> 00:17:39.760 podcasts. Instead, use a more descriptive label like talk show, interview show, audio drama, 00:17:39.800 --> 00:17:47.040 and such. Because even though we no longer have to explain what a podcast is technologically to 00:17:47.220 --> 00:17:54.920 people, we still kind of have to correct their potential misunderstanding of what a podcast is 00:17:54.940 --> 00:17:59.280 now because things have flipped the other way, that the word means so many more things. 00:17:59.980 --> 00:18:04.740 And I'll share more in a future episode about why I think that's happened and why I think 00:18:04.850 --> 00:18:10.500 certain surveys are pointing in certain directions, especially in regards to video and video podcasting 00:18:10.500 --> 00:18:10.820 and such. 00:18:10.830 --> 00:18:13.580 But that is a topic for a different episode that I will address soon. 00:18:14.040 --> 00:18:18.780 But now we have this issue where people might be thinking, oh, you do a podcast that means 00:18:19.040 --> 00:18:23.520 you're on YouTube, two people sitting facing each other with microphones in front of your 00:18:23.660 --> 00:18:23.820 faces. 00:18:24.380 --> 00:18:26.600 And that might not be at all what it is. 00:18:26.840 --> 00:18:32.100 Or they might think, oh, so you're like Joe Rogan, or you're like Call Her Daddy, or whatever. 00:18:32.740 --> 00:18:36.800 Now we're battling different ideas of what a podcast is. 00:18:36.940 --> 00:18:41.420 So instead of just using that word and assuming it means the same thing to the person you're 00:18:41.540 --> 00:18:46.600 talking to, as it does mean to you, use those descriptive labels like talk show, interview 00:18:46.860 --> 00:18:48.060 show, audio drama, and such. 00:18:48.440 --> 00:18:51.340 And as you can tell, I especially like the word show. 00:18:51.780 --> 00:18:54.680 Because it's not limited to any distribution method. 00:18:55.120 --> 00:19:00.100 You could have a show on YouTube, on a stage in front of a live audience, broadcast on 00:19:00.280 --> 00:19:05.960 radio or TV, in paid streaming platforms like Netflix, Hulu, or whatever, burned to CDs 00:19:06.280 --> 00:19:10.820 if you still want to use those, or put on a flash drive, or share it on X or TikTok, 00:19:11.560 --> 00:19:15.800 live or time-shifted, and more, or even as a podcast. 00:19:16.660 --> 00:19:23.260 So if people ask what you do, I recommend that you lead with the main value first, 00:19:24.040 --> 00:19:26.980 not the distribution method, which is podcast. 00:19:27.430 --> 00:19:31.420 Instead of saying, I host a podcast or I have a movie review podcast, 00:19:32.100 --> 00:19:34.280 you could say instead something like, 00:19:34.550 --> 00:19:38.080 I have a weekly talk show reviewing movies for families. 00:19:38.720 --> 00:19:41.740 See, you're leading more with value there, 00:19:42.180 --> 00:19:46.120 not just saying podcast and assuming they know exactly what you mean by that. 00:19:46.480 --> 00:19:52.180 you could then add how people could get it by saying in whatever is most relevant and applicable 00:19:52.320 --> 00:19:56.840 to you. But you could say something like, you can watch it on YouTube, you could listen to it as a 00:19:57.180 --> 00:20:01.920 podcast, or you can get it from my website. So see, you've given them three simple options that 00:20:02.100 --> 00:20:06.380 then they can relate to one or the other. And if you're not on YouTube at all, or they can't watch 00:20:06.580 --> 00:20:12.220 it on YouTube, maybe they'll recommend that. But if you do put video on YouTube, or maybe fake 00:20:12.240 --> 00:20:18.200 video on YouTube, you could add to that. So in case they're of the mind that YouTube is a podcast 00:20:18.400 --> 00:20:22.380 app, which it's not. But if they think that and they think, oh, I want to get a podcast on YouTube, 00:20:22.860 --> 00:20:26.740 they might be able to find your content there. But see, what you're doing is you're simplifying it. 00:20:26.880 --> 00:20:33.380 You're really leading with the value and not relying on people's definitions or understandings 00:20:33.520 --> 00:20:41.360 of a particular word. So you see, we live in an incredible era where you can, from literally your 00:20:41.380 --> 00:20:48.440 closet or basement. Distribute a message that can be consumed anytime, anywhere, by anyone. 00:20:49.900 --> 00:20:56.620 That is the audacity of podcasting. If you've liked this episode, it resonated with you, 00:20:56.980 --> 00:21:01.240 maybe you have your own disagreements, I would love to hear your thoughts on this episode or 00:21:01.250 --> 00:21:07.500 for you to share this episode also with others. You can get that a simple tap or swipe away inside 00:21:07.520 --> 00:21:14.480 of your podcast app or at TheAudacitytoPodcast.com/definition. Thanks to Bryan Entzminger, 00:21:14.640 --> 00:21:21.060 Dreb Scott, and Steve Webb for streaming support to The Audacity to Podcast, totaling about 4,500 00:21:21.440 --> 00:21:26.980 Satoshis. So that's very generous from all of you. Thank you very much for that. If you love 00:21:27.160 --> 00:21:32.200 The Audacity to Podcast and value the podcasting inspiration and education, and maybe the 00:21:32.220 --> 00:21:37.700 controversies that I provide here and there, would you please consider giving back? What it's worth 00:21:37.820 --> 00:21:43.540 to you. You can go to TheAudacitytoPodcast.com/giveback. Or if you're in a modern podcasting 00:21:43.570 --> 00:21:48.900 2.0 app, you could stream some to Satoshis, which are small portions of Bitcoin back to the show. 00:21:49.240 --> 00:21:53.380 And I would really appreciate that. And I'd love to give you a shout out and a thanks for that. 00:21:54.020 --> 00:21:58.380 And now that I've given you some of the guts to stand firm on what a podcast actually is, 00:21:59.120 --> 00:22:05.020 feel empowered by that and taught you some of the tools. It's time for you to go start and grow your 00:22:05.220 --> 00:22:13.520 own podcast for passion and profit. I'm Daniel J. Lewis from TheAudacitytoPodcast.com. Thanks for listening!